Glooo.co.uk

The website was the first social media tool for the masses. There are lots of ways to get your name out there and most of them cost money. Social media allows you to take advantage of the many ways to connect with other businesses and your clients ...the best bit is that it doesn't cost you a penny .....except your time!

Question: "When was the last time you got a free advert to promote to a worldwide audience equivalent to a TV ad?"

Relationships

We all understand the benefits of relationships. When I first joined Facebook a few years ago, I quickly learned that I had inadvertently become a member of a secret society. Other Facebook friends would give me acknowledgment as we met with an unspoken understanding that we shared a common interest, and used a medium that could deliver so much more to us as a group.

Question: "When was the last time you wrote a hand written letter to a business associate and posted it?"

Resource

Social networking sites are great places to learn and find solutions to business problems. The old adage of a problem shared is a problem halved is the mantra and reason for joining social network groups on Linkedin, Facebook or Twitter.

Question: "When was the last time you went to library to reference a book?"

Communication

Social media has created two-way dialogue. History has taught us that with new ways of communicating to the masses with new ideas, new possibilities and opportunities will present themselves. This all means that your business can communicate exactly to the places you want to, and that your business can be heard by the people that matter.

Question: "When was the last time your business made a cold call?"

These are some reasons why we think social media is important. Glooo are by no means social media experts but we understand the implications of social media and can help you to measure its success and find you new clients.

I'll leave you with 4 thoughts:

• • The Queen has a website, a You Tube channel, a flickr and Twitter account
• • Barack Obama won an election and still uses Facebook to deliver key messages to the masses of the US
• • The Fallowfields Hotel and Restaurant in Oxfordshire has over 13,777 Twitter followers - see below!
• • Your biggest competitor is doing something with Social media!